Orthodontic Marketing Resources, Orthodontic Courses, and Orthodontic Marketing Podcast for Orthodontists and their teams

E3.03 | The Yes-Way to Orthodontic Selling

Laura Cafik-Martin of Cafik Martin Coaching joins us to discuss the art and heart behind successfully selling orthodontic treatment. Featured Guest Laura Cafik-Martin | Owner, ...
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Use internal and external marketing to keep your orthodontic staff happy and bring in new patients.

The Difference Between Internal and External Marketing

The word “marketing” tends to automatically make people think about directing messages and content towards consumers, ...
Database segmentation, do you know what it is?

What Is Database Segmentation?

Small business owners use databases to track information about their customers. As an orthodontist, the information ...
creating an eshop

Creating an eShop for Your Practice

Introduction Creating an eShop is often overlooked by most orthodontic practices. Though it may seem like ...
orthodontic leads

How to Turn More Orthodontic Leads into Starts

Many orthodontists don’t see themselves as a corporation and can forget the tools and habits that ...
adding charity to your practice

Adding a Charity to Your Practice

There are obvious reasons for incorporating a charity into your practice. Whether you want to make ...
choosing blog topics

Choosing Blog Topics Your Patients Are Searching For

The topics you want to talk about often seem quite different from topics that are most ...
landing page

What Is a Landing Page?

A landing page is a measurable way of knowing if your marketing efforts are working and ...
orthodontic marketing fails

Orthodontic Marketing Fails to Avoid

Marketing your practice may seem like a daunting task. However, if you avoid these orthodontic marketing ...
marketing content

How to Repurpose Marketing Content for Your Practice

A major reason why most blogs or online presences are left behind is purely due to ...

SPOTLIGHT

Wildsmiles

WildSmiles: Where the Stars Align

What child or teen wouldn’t want to personalize their braces? Offering ligatures in different colors is one way to allow them to express themselves, but ...
Greyfinch New Patient Hub.

Offering Patients the Online Convenience They Expect

Today’s orthodontic patients, and even the parents of orthodontic patients, are surrounded ...
Learn more about the browser-based practice management system, Cloud 9 Software.

Rebranding of an Orthodontic Practice Management System

Branding is important to any business, whether it’s an orthodontic practice or ...
3D-Bracket

BRIUS: An Invisible Orthodontic Option

As an orthodontist, you are always striving to find treatments that make ...

AAO 2022 Annual Session
May 20, 2022

The American Association of Orthodontists (AAO) will hold their annual session in Honolulu, Hawaii. Updates and registration information will be posted when available.   For…

Coming Up

AGD 2022

This “one-stop-shop” dental conference in Florida covers everything practicing dentists need to ...

DigiMarCon West 2022

DigiMarCon West 2022, the digital marketing conference, will take place at the ...

AAO 2023 Annual Session

The American Association of Orthodontists (AAO) will hold their 2023 Annual Session ...