Online Continuing Education for Orthodontists
Take your marketing and sales skills to the next level with online training from OrthoThrive Academy. From quick, practical lessons to comprehensive master classes, you'll learn about blogging, SEO, online advertising, social media, and much more.
E2.20 | Defining Your Dream Patients
Play Video Richie Guerzon, co-founder of Ortho Sales Engine, explains the need to clearly define the types of…
E1.23 | Understanding Analytics: What Are Your Orthodontic Marketing Metrics Telling You?
Play Video In this presentation, Richie Guerzon, co-founder and Marketing Technology Director of Ortho Sales Engine, uses our…
E1.18 | Determining Marketing ROI for an Orthodontic Practice
Play Video In this presentation, Richie Guerzon, co-founder of Ortho Sales Engine and Marketing Technology Director, uses our…
E1.08 | More Starts, Less Selling: The Persuasion of Inbound Marketing
Play Video Richie Guerzon, co-founder of Ortho Sales Engine, explains the differences between inbound and outbound marketing, how…
E1.04 | Online Advertising: Steps for Launching a Successful Campaign
Play Video Richie Guerzon, co-founder of Ortho Sales Engine, shows you how to increase patient starts with online…
E1.02 | Orthodontic SEO 101: A Guide to SEO Fundamentals
Play Video Richie Guerzon, co-founder of Ortho Sales Engine, walks you through some SEO basics, including how to…
Lessons
The TikTok Ban’s Hidden Lesson: How Email Marketing Can Transform Your Orthodontic Practice
Play Video Richie Guerzon explains why orthodontists can’t rely solely on social media for marketing. He highlights the…
Why Orthodontists Need a CRM
Play Video Richie Guerzon, co-founder of Ortho Sales Engine, highlights the costly mistake of neglecting a CRM system.…
10 MIN
Learn the 10 most important reasons a simple blog can lead to more patients and improved case acceptance rate for your practice.
12 MIN
We identify the top 10 problem areas a website could have to help you determine if your practice is in need of an upgrade.
[adrotate group="3"]
Recent Posts
How AI in Dental Marketing Boosts Social Media Engagement for Practices
Using AI Tools to Enhance Your Orthodontist Reviews Strategy in 2026
