EPISODES & LESSONS

The TikTok Ban’s Hidden Lesson: How Email Marketing Can Transform Your Orthodontic Practice

Play Video Richie Guerzon explains why orthodontists can't rely solely on social media for marketing. He highlights the risks of losing access to followers and ...
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ARTICLES

Designing a web-page

5 Must-Haves for an Orthodontic Website

As an orthodontist, your website serves as an online portrayal of your practice. These five must-haves…

Staff trained on phone call sales

6 Reasons Why Phone Sales Training is Essential for Orthodontic Practices

While marketing brings in leads and potential clients, sales is what usually converts them into actual…

Orthodontic Sales Funnel

What Is a Sales Funnel?

There’s a lot of sales-y language in the marketing world you might not be very familiar…

Live Chat for orthodontists

The Benefits of Live Chat for Your Website

Live chat is a type of online customer service software that allows customers to instantly message…

SEO for orthodontitsts

What Is SEO and Why Is It Important to Your Orthodontic Practice?

When learning more about marketing, you’ll hear a lot of new terms that might not make…

Like

Why Is Social Media Important for Orthodontists?

If you want to effectively market a business in the 21st century, you have to pay…

mobile surfing workers

Checklist for Making Your Website Mobile Friendly

Today, the majority of people use their mobile devices more than their laptops or desktop computers.…

In-House versus Outsourcing Marketing

Is In-House or Outsourced Marketing Better for Your Orthodontic Practice?

Do you need someone to help with your company’s marketing to improve your advertisements, online presence,…

Our Orthodontic marketing team is top notch!

How to Get the Most out of Your Marketing Company

You have taken the plunge and hired a marketing company to help spread the word about…

Orthodontic_marketing_ideas

8 Ways to Improve Your Orthodontic Marketing

Marketing for your practice is essential to the growth and development of your business. But there…

SPOTLIGHT


10th International Orthodontic Congress 2025
October 22, 2025

10th International Orthodontic Congress 2025 Dates: October 22–25, 2025 Location: Rio de Janeiro, Brazil The 10th International Orthodontic Congress (IOC), organized by the World Federation…

Coming Up

AAO 2025 Annual Session | Philadelphia

American Association of Orthodontists (AAO) Annual Session 2025 Dates: April 25–27, 2025 ...