Patient Personas

Creating Patient Personas from Existing Patient Lists

When you understand the most important patient personas for your practice, you can make your marketing…

One of the first things any marketer needs to consider when trying to grow a business…

One of the unique aspects of marketing your orthodontic practice when compared to other small businesses…

When promoting your orthodontic practice, the most fundamental factor to keep in mind is your audience.…

As an orthodontist, you might rely on most of your patients to come from dentist referrals.…

The Traffic & Conversion Summit 2020 was scheduled to take place on ...

The Women in Orthodontics® (WIO) Conference will be held in Phoenix, Arizona ...

The American Association of Orthodontists (AAO) will hold their 2021 Winter Conference ...