Branding

Learn more about the concept of branding and why it is important to your orthodontic practice.

What is Branding and Why Is It Important for Your Practice?

A lot of companies, both large and small, offer similar products and services. Orthodontics is very…

whether you're casual or professional, it's up to your practice and what your customers expect

Do Your Orthodontic Patients Care What You Wear?

In the era of technology startups, coworking spaces, and the gig economy, standards of professionalism are…

Your decor says a lot about your orthodontic practice

What Your Office Decor Says About Your Orthodontic Practice

Getting braces is a life-changing experience. Most patients are aware of this and will likely have…

pleasant smells in your practice makes patients feel calm and invites them to continue going to your practice

The Importance of Smell in Your Orthodontic Practice

Imagine that you are walking into your dentist’s office. You just opened the door; what comes…

top 6 things patients look for in an orthodontist

Top Six Things Patients Look for in an Orthodontist

Creating effective marketing for your orthodontic practice doesn’t just mean using current marketing trends like social…

Show Patients Their Potential with SmileView from Invisalign

A lot of people are unhappy with their smile, but they aren’t sure if the hassle…

Use vehicle graphics in your orthodontic marketing

Using Vehicle Graphics to Promote Your Orthodontic Practice

With so much focus on SEO strategies, chat bots, and social media posts, it can be…

Differentiating a practice

Differentiate Your Orthodontic Practice with More than Price

It can be easy to think there aren’t many ways to make your orthodontic practice stand…

COMING UP
2020 MSO Annual Session
Treat your team to a weekend in downtown Chicago to focus together ...
SAO Annual Meeting 2020
Join the Southern Association of Orthodontists (SAO) for their 2020 Annual Meeting ...
Orthopreneurs Summit 2020
The 3rd annual Orthopreneurs Summit will bring together orthodontists from around the ...