Advertising
Media Buying for Your Orthodontic Practice
Media buying is the act of purchasing real estate or inventory where advertisements can be placed.…
Using Online Ads vs Print Ads to Promote Your Orthodontic Practice
In the pursuit of generating new patients for your orthodontic practice, you may decide to create…
Instagram Ads: Everything You Need to Know
By now, you know very well just how important social media is to your marketing strategy…
The Difference Between Boosted Posts and Facebook Ads
The power of social media continues to be an important route of exposure for small businesses,…
Geofencing vs. Geotargeting
Out of all the confusing digital marketing jargon that gets tossed around, the conflation of geofencing…
The Relationship Between Impressions and Frequency
To grow a successful business practice in today’s digital landscape, being able to manage an effective…
How to Create a Successful Orthodontic Pay-Per-Click Campaign
There once was a time when newspaper was one of the only means to advertise your…
COMING UP
AAO 2021 Annual Session
2021 will be a history making year when our members register and ...
AAO 2022 Annual Session
The American Association of Orthodontists (AAO) will hold their annual session in ...
AAO 2023 Annual Session
The American Association of Orthodontists (AAO) will hold their 2023 Annual Session ...