Orthodontic Marketing

Wildsmiles

WildSmiles: Where the Stars Align

What child or teen wouldn’t want to personalize their braces? Offering ligatures in different colors is…

Use internal and external marketing to keep your orthodontic staff happy and bring in new patients.

The Difference Between Internal and External Marketing

The word “marketing” tends to automatically make people think about directing messages and content towards consumers,…

Database segmentation, do you know what it is?

What Is Database Segmentation?

Small business owners use databases to track information about their customers. As an orthodontist, the information…

orthodontic leads

How to Turn More Orthodontic Leads into Starts

Many orthodontists don’t see themselves as a corporation and can forget the tools and habits that…

adding charity to your practice

Adding a Charity to Your Practice

There are obvious reasons for incorporating a charity into your practice. Whether you want to make…

choosing blog topics

Choosing Blog Topics Your Patients Are Searching For

The topics you want to talk about often seem quite different from topics that are most…

landing page

What Is a Landing Page?

A landing page is a measurable way of knowing if your marketing efforts are working and…

orthodontic marketing fails

Orthodontic Marketing Fails to Avoid

Marketing your practice may seem like a daunting task. However, if you avoid these orthodontic marketing…

apple maps for orthodontist

Does Your Practice Look Positive on Apple Maps?

Have you ever gone on Apple Maps to scroll around looking for potential parks or restaurants…

Coming Up

AAO 2022 Annual Session

The American Association of Orthodontists (AAO) will hold their annual session in ...

AGD 2022

This “one-stop-shop” dental conference in Florida covers everything practicing dentists need to ...

DigiMarCon West 2022

DigiMarCon West 2022, the digital marketing conference, will take place at the ...