Orthodontic Marketing

7 Ps of Orthodontic Marketing

The 7 Ps of Orthodontic Marketing

If you’ve ever taken a marketing class, you’ve likely heard of the 4 Ps of marketing…

Pay-per-click campaigns

How to Create a Successful Orthodontic Pay-Per-Click Campaign

There once was a time when newspaper was one of the only means to advertise your…

Dental model

Celebrating National Orthodontic Health Month

If there ever was a perfect opportunity to promote your orthodontic practice and draw in more…

ad impressions and frequency

The Relationship Between Impressions and Frequency

To grow a successful business practice in today’s digital landscape, being able to manage an effective…

social media plan

Why You Need a Social Media Plan

In today’s digital environment, it’s important for orthodontic practices to have a strong social media plan.…

marketing to moms

Increase Patients by Marketing to Moms

As an orthodontist, it’s reasonable to assume many of your patients are between the ages of…

starting an orthodontic practice

The Basics Needed to Start an Orthodontic Practice

If you’ve been looking to establish a new orthodontic practice, taking the initial steps can be…

social media

14 Fun Things for Orthodontists to Share on Social Media

Since the social media phenomenon first trickled into our world, it has become increasingly harder to…

A Dentist & Orthodontist together

Create Powerful Partnerships with Dentists

Strong relationships between dentists and orthodontists are not only beneficial to their practices; when the two…

Coming Up

AAO 2023 Annual Session

The American Association of Orthodontists (AAO) will hold their 2023 Annual Session ...

PCSO 2023 Annual Session

Conference attendees can expect impactful educational sessions for doctors and their teams, ...