Article Archive

Learn more about the patient personas your practice should be marketing to.

The Top 4 Patient Personas for Orthodontic Practices

One of the first things any marketer needs to consider when trying to grow a business…

Learn how to use marketing campaigns to increase new patients at your orthodontic practice.

Marketing Campaign Ideas for Your Orthodontic Practice

Upon wrapping up a successful orthodontic marketing campaign, it can be tricky to keep the momentum…

We all know the importance of internal communication for our practice, but what about external communication?

4 Methods to Bolster Your External Communication

External communication is just as important, if not more, than your internal communication for your practice.…

The experts at Ortho Sales Engine recommend for practice to utilize video marketing to stand out from the competition

How to Use Video Marketing to Help Your Practice Stand Out

When it comes to marketing your orthodontic practice, it is time to get creative. In today’s…

Make sure to keep marketing your orthodontic practice, even during the uncertainty of COVID-19.

Why Now is Not the Time to Stop Marketing Your Practice

Recent months have been some of the hardest times for Americans in a long time. In…

Ortho Sales Engine encourages orthodontic practices to offer patient rewards programs for kids

Patient Rewards Programs for Kids at Your Orthodontic Practice

It’s no secret that kids generally don’t like orthodontic offices (or any healthcare office for that…

Ortho Sales Engine encourages practices to get involved and promote their charitable enterprises

Why You Should Promote Your Practice’s Charitable Enterprises

When involved in a business like orthodontics that provides the same services as numerous competitors in…

Ortho Sales Engine encourages orthodontists to use video marketing to promote their office culture.

Using Video Marketing to Showcase Your Practice’s Culture

These days, people care more than ever about the values behind the brands they work for,…

COMING UP
AAO 2022 Annual Session
The American Association of Orthodontists (AAO) will hold their annual session in ...
AAO 2023 Annual Session
The American Association of Orthodontists (AAO) will hold their 2023 Annual Session ...
PCSO 2023 Annual Session
Conference attendees can expect impactful educational sessions for doctors and their teams, ...