Article Archive
Increasing Referrals With Programs and Gifts
When running an orthodontic practice, building long-term relationships with your clients is an integral part of…
The Importance of Effective Calls to Action
Growing your business practice effectively requires a dedicated approach to lead acquisition and sales conversions. One…
Creating a Conversation With Prospects and Patients on Social Media
When creating a successful business practice, being able to prospect for new sales leads effectively is…
The Importance of Responding to Negative Reviews
Most orthodontic practices would agree there are very few things as rewarding as a great online…
Using AI to Find Contact Information for Prospects and Dentists
When you own a business practice, managing an effective lead generation strategy can sometimes be a…
The 3 B’s of Effective Selling
Regardless of what industry your business is in, effective selling techniques take time to master. This…
The Difference Between Reach and Engagement
For companies looking to expand their brand awareness efforts, social media marketing can be a valuable…
The Best Times for Orthodontists to Post on Social Media
For orthodontists and other healthcare professionals, knowing how and when to reach your audience is an…
Why Phone Sales Training is Essential for Orthodontic Practices
Being able to communicate over the phone effectively is an essential part of developing a successful…
Coming Up
PCSO 2023 Annual Session
Explore the Leading Edge of Orthodontics at the 2024 IAO Annual Meeting
