E3.01 | Best Email Practices for 2022

Jay Schwedelson, President and CEO of Worldata and the founder of SubjectLine.com, breaks down the rules of effective subject lines and discusses send frequency, use of emojis, words that can give your opens a boost, and much more.

Featured Guest

Jay Schwedelson | President and CEO of Worldata

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Focus

Email isn’t going anywhere any time soonprobably neverbecause we rely on it in so many ways. If your practice isn’t using email as a marketing tool already, it’s time to start. To be successful, you must know the best practices for sending emails to patients and prospects, the importance of subject lines, what analytics you should be watching, and how to grow your email database. A must see...

Key Takeaways

  • How to write effective subject lines
  • How email levels the playing field
  • The importance of getting the first email opened

Transcription

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